Content marketing is moving fast, with interactive content key to its evolution. Stay ahead of the posse with interactive video, charts and graphics, quizzes, polls and tools.
We’re not all born designers, but with visuals being key to successful content marketing we need to come up with the goods. So when the graphics guru is out of the office, there are some great tools to make your job a whole lot easier.
Marketers believe webinars to be amongst the 5 most effective tactics in generating new leads and building trust with a target audience. Now cheaper apps are allowing smaller businesses to hold live events online.
Better mobile strategy, channel-specific plans for social media, content personalisation – just some of the things UK content marketers are looking at for 2015. A short infographic on content marketing trends in the UK.
Three travel brands have taken user-generated content to a new level. Find out who they are and how they have worked with their customers to produce fun, friendly and creative content campaigns.
Ever feel you’re wading through water when it comes to content-marketing-speak? What’s it all about? Are you baffled by the buzzwords and jostled by the jargon? We’ve taken a handful of the offending industry terms to see what we can do to help. We’ve broken down the vocab, spun it […]