What are the most likely trends for digital content in 2016? From the implications of voice search to in-app indexation and shifts in social media, we round up a few of the chief contenders for the digital content sphere.
Recent research highlights what B2B companies in the US are planning for 2016 content marketing programmes. Our infographic gives a glimpse of what lies ahead plus a glance at the challenges faced in the year just gone.
The Snapper has returned. With 22% of Irish adults signed up to Snapchat and 68% of them snapping as a daily event, who’s doing what out there and how? Large or small, can Irish brands continue to ignore the trend?
Ever wondered what makes for good copy when it’s so easy to come up with bad? What is it that cuts the mustard in copywriting land? Read on for the 10 tips you need to keep you on target.
Read this week’s best in content marketing resources. From Ireland’s first ever content marketing survey to the newest tools on the block, we separate the wheat from the chaff to find the top 10 resources from the content world.
The new search function on Instagram now allows you to discover great content by hashtag, location and account from both the website and the app. Find out how to use this long overdue new feature.
Are you making full use of the social media tools available out there? Sure – at least you know that there’s a bevy of them, all just waiting to move you from social media nipper to social guru-extraordinaire. But with so much choice, where to even begin?
When it comes to video for websites, blogs and social media, Vimeo and YouTube each have pros and cons. Consider your target audience, budget and goals, and find out which will work best for you.
Is it really so important to have a mobile-friendly website? The answer is a resounding YES! In this slide presentation find out why, discover the impact of recent Google algorithm ‘Mobilegeddon’, and take away tips on how to audit and mobile-proof your site.
Content marketing is moving fast, with interactive content key to its evolution. Stay ahead of the posse with interactive video, charts and graphics, quizzes, polls and tools.